AI Insights · Timothy · January 2022
Top 5 Drawing & Coloring Apps in the US: Q4 2021 Performance
In Q4 2021, the top 5 drawing and coloring apps in the US saw varied performance in terms of downloads, revenue, and active users, with notable trends across the board.
In Q4 2021, the top 5 drawing and coloring applications in the United States exhibited diverse performance metrics across downloads, revenue, and active user engagement. Here's a detailed look at how each app fared during this period.
Color by Number：Coloring Games from Wildlife Studios showed a significant increase in weekly revenue, peaking at around $139K in the final week of December. Weekly downloads also saw a notable rise, reaching approximately 141K in the same period. The app's active user base grew steadily from 373K at the start of October to an impressive 665K by the end of December.
Disney Coloring World by StoryToys Limited experienced a steady increase in weekly revenue, peaking at around $96K in the last week of December. Weekly downloads showed a gradual upward trend, reaching approximately 42K in the final week. The number of active users also increased from 60K in early October to about 80K by the end of December.
Adult Coloring Book - Pigment from Pixite Inc. saw a steady weekly revenue increase, culminating at around $81K in the final week of December. Downloads reached a peak of approximately 31K in the week of December 20. The app's active user base grew from 51K at the beginning of October to about 72K by the end of December.
Gallery: Coloring book & decor by BERESNEV s.r.o. exhibited stable weekly revenue, with a peak of around $54K in late November. Weekly downloads remained relatively consistent, peaking at about 16K in the week of November 29. Active users fluctuated slightly but remained around the 200K mark throughout the quarter.
Finally, Colorfy: Coloring Book Games from Wildlife Studios saw its weekly revenue peak at approximately $49K in late November. Downloads increased, reaching around 20K in the week of December 20. The app's active user base also grew, peaking at about 44K by the end of December.
These insights highlight the varied performance of the top drawing and coloring apps in the US for Q4 2021. For more detailed insights and trends, visit Sensor Tower.
